Congratulations on the sale of Modes.
How did you know?
Yesterday I told Mr Ma I wanted to terminate our acquisition of Modes.
Everything that happened afterwards was just a show.
After Closet buys Modes, they will sell it to Gina in its entirety.
They should be signing the agreement in the States right now.
In other words, Modes will be mine.
I'm not finished.
You told Mr Ma that you could raise Modes' selling price.
To do that, you will nominate a new Trend Master, right?
What's your point?
I'm very interested in your suggestion.
I can promise you that after Gina buys Modes,
the two magazines won't merge.
Modes can run as usual on one condition.
The new Trend Master won't be your choice, Cheung Yat-ning.
You want to become the Trend Master?
Yes.
Zita, you're getting more and more ambitious
You're always talking about an exchange of equal value.
The Trend Master title can ensure that everyone can stay at Modes
and the magazine won't be torn apart by the new owner.
I think that's win-win for everyone.
I don't get it. If you want to control Modes
and lead the top fashion magazine in Hong Kong.
You don't need to be the Trend Master.
Long, these past couple of years,
you haven't made good use of the Trend Master's status.
You've wasted the chance God gave you.
What's the use of boosting Modes' sales?
And more brands supporting you?
This business can make a lot more than that.
I didn't create the Trend Master title. I never ran it as a business.
You had all the right conditions. But you failed to make good use of it.
It's wrong for you to think like that.
If I were the Trend Master, I wouldn't adopt your model.
The brands benefit from this title.
Why shouldn't I get benefits from them too?
That's a fair deal.
You're wrong. A trend is not a transaction. You can't measure its value.
You can't trade trends.
But when you're in control of making them, you will become god.
Do you know there's a place that's has the most capital?
The people there really believe in gods.
You want to use the Trend Master title to make money in Mainland China?
If someone could determine the trend for 1.3 billion people,
how much do you think she could get from the brands under the table?
Zita, have you lost your mind?
The Trend Master title was created by some crazy people.
What's wrong with me being as crazy as them?
Ip Long, I'm in control of Modes now.
Whether I'll pass the death sentence on your magazine is up to you.
I asked you all to come because I want to tell you something.
An hour ago, Gina completed all the legal formalities
and formally bought Modes.
From now on, Modes' advertising department, digital team, photography, styling,
trend development and editorial department will be under Gina after this buyout.
Gina has promised that
there won't be any change in staffing after the acquisition.
Modes' operation will carry on as usual.
Before the new office is ready at Gina, you will work in this office
to ensure that our operations remain normal.
Last but not least, I'm very grateful to everyone
for your hard work and contribution all these years,
especially Chief Editor Ip who's standing behind me.
I wish you all a good start in a new working environment.
I also expect a breakthrough in Modes' performance.
Do you have any questions?
Please go ahead.
Chief, what do you think about the buyout? Do you endorse it?
I do. I fully endorse the buyout.
I can't think of any reason to object to it.
Ms. Kei, including you, there are only three people in the advertising department.
You're responsible for 40 percent of the pages for each issue.
After the acquisition, staff in your department will be doubled.
Don't you think that's good'?
Ivy, DT has been established for four years.
During these four years,
you kept telling me that you wanted to expand.
Now there's a chance. Zita places a lot of weight on online platforms.
She will allocate more resources to your department.
Ken, Alan, you're both responsible for all the photos in each issue.
I know this is really unfair on you two. I've fought and gotten something for you.
There will be one more studio
and another team for photography and styling
to reduce the pressure on you two.
Finally there's our editorial department.
Zita has promised me that she will expand the department aggressively.
Guess how many additional teams there'll be'? Two, three or five'?
Let me tell you.
There will be a team for supplements
and one for advertorials.
There will be a total of ten teams. Are you happy about that?
Chief, I have a question.
The editorial department has objected to this buyout all along.
You were on our side.
Why are you saying something completely different today?
Because I've figured everything out.
This is good for Modes. It's even better for all of you.
Impressive. This layout is outstanding. You can send it directly to the printer.
Thank you.
Chief, this is my resignation letter.
Is it because Modes has been sold to Gina?
No. Actually when it was decided that Modes Girl wouldn't be printed,
I already promised a new magazine in China to be their founding editor.
Their offer may not be as good.
But I think it's worth a shot.
Will you reconsider this?
No. I haven't let myself down
because I got to be the acting chief editor for one issue of Modes.
OK. I won't try to dissuade you then.
I believe we will meet again.
When are you officially leaving?
I've sorted that outwith Human Resources.
It should be after the fashion show we're hosting with Le Rouge.
Are you going to the show?
I haven't decided yet.
OK. I won't keep you. I'll go out...
Actually, Chief, I have a question.
You said you endorsed Gina's acquisition of Modes.
Did you really mean it?
Yes.
OK. I guess that's a superfluous question. I'll go out now.
Modes can run as usual on one condition.
The new Trend Master won't be your choice, Cheung Yat-ning.
You want to be the Trend Master?
Yes.
I don't think the acquisition of Modes creates a hegemony or monopoly.
I promise that there won't be any change at Modes.
Its future will only be better.
Did you acquire Modes in order to own the Trend Master?
The shareholders and I never took that into our consideration in buying Modes.
The Trend Master title was coined by some readers a couple of years ago.
Perhaps in a few years
the readers will crown someone else as the new trend master.
Who in the industry do you think
is the most likely to replace Ip Long and become the new Trend Master?
I don't have an answer to that.
It takes the right moment and conditions. I wish I knew the answer.
Thank you, Ms. Hung. That's all I wanted to ask.
Cut. Thank you, Ms. Hung.
We'll send you the video for you to look at once it's ready. OK.
Thank you.
Zita, Vincy has come to see you.
Becky, see the friends from the media out.
OK. Let me show you guys out.
What is it, Vincy?
I need your opinion on some minor issues in the company.
Have a seat.
Zita, you know the fashion show that Modes and Le Rouge are putting on
is happening in two days.
You're in charge of Modes now.
I want you to tell Ip Long that he has to appear in the show.
Why?
Our contract specifies that the Trend Master must appear in the show.
Otherwise we'll be in breach
and they'll have the right to claim damages from us.
Did Ip Long refuse to appear in the show?
I don't want to badmouth him behind his back
But he has a misunderstanding about me.
Sometimes he even ignores the interest of the company
just to give me a hard time.
So I'd like you to talk to him. I'm sure he'd listen to you.
Vincy, didn't you pay attention to what I've been telling the media?
I said I wouldn't interfere with Modes' management.
If I talk to him for you,
people will have an excuse to say that I may claim to delegate authority,
but I'm actually a backseat driver.
Then who would believe what I say anymore?
This is a one-off incident. You just need to talk to him.
This won't be construed as interfering with management.
You just took over Modes.
You don't want this to become a serious problem, right?
If that really happens,
I will act in my capacity as a management staff
and hold the responsible person liable.
AM signed this contract. AM must be fully responsible for it.
You're AM's head.
I think you'll need to at least resign to make up for your mistake.
Vincy, you're a resourceful woman.
You will figure out a way to make Ip Long appear in the show.
Zita, the printer sent me Modes' blue print for the next issue just now.
Look at these five pages.
What should we do now?
Tell the printer to hold off on the printing Call Ip Long.
Tell him to cancel all five pages about Cheung Yat-ning.
Yan, the printer called me just now.
They said Zita instructed them to stop printing the next issue.
Why?
There's no problem with the blue print. Both Danielle and Chief signed off on it.
The magazine is going on sale the day after tomorrow.
Will there be enough time to print?
Meg, call Danielle right away and tell her what happened.
Yan, go to the printer and find out what's going on.
OK.
Don't bother.
There's no need to make the call or go to the printer.
I'm cutting five pages in the next issue.
Ada, find the three articles we held back in the last issue.
Send them to the printer to replace those five pages.
Which five?
The five pages about Yan.
Why? What's wrong with those five pages?
I don't need to tell you guys the reason.
Anyway I'm not using those five pages now.
Ada, you're still standing here? Go find those articles.
OK.
Chief, I prepared that article. I have the right to know why.
I told you. I don't need to give you a reason.
I'm the chief editor. My decision is final.
Is that your decision or Zita's?
Who made the decision is immaterial. If you want an explanation, I'm sorry.
It's obviously Zita's decision.
She said she wouldn't interfere with our operation.
Actually, she wants to control everything.
Can you leave me alone for just a little while?
Tell me the answer and I'll leave you alone.
What happened?
You did so many things earlier
all because you didn't want Modes to get sold.
Why have you suddenly changed completely?
Didn't you say that you wouldn't let Zita interfere with our operation?
Why have you decided to out those five pages as she requested? Why?
Actually I don't mind if my column gets printed or not.
I don't care if my photos appear in the magazine or not.
I just want to know why.
Listen. I've never changed. My objective is still the same.
I'm just adopting a different approach.
I don't follow.
Do you still trust me?
I do.
OK then.
When the fashion show is over, you will understand what I said just now.
Hey, I just heard that
three brands that usually work with us will be holding a press conference tomorrow
to announce that they won't be placing ads in our magazine anymore.
Do you know why they'd do that?
Some industry veterans told me.
They said there's a boycott
because someone's playing tricks behind the scenes.
The troublemaker is someone in our company.
It's Kei Wan-wan.
You want to see me? If it's work-related, let's talk tomorrow.
Three brands are holding a press conference tomorrow
to announce that they will boycott Modes.
Did you ask them to do that'?
Yes.
Call off the press conference now. Stop making trouble.
Do you think three brands can finish off Modes and scare Long?
If three aren't enough, I'll get three more tomorrow.
If that's not enough, I'll find three more the day after tomorrow.
I want Ip Long to go down with me.
You've fought with Long ever since you joined Modes.
Have you ever won? Not even once.
If you don't listen to me, you won't be able to make Long go down with you.
Because only one person will go down. And that will be you.
Vincy, stop fighting him. You won't win.
It's not that I want to fight him.
He wants to push me off a cliff. He wants me dead.
I won't be a sitting duck.
Vincy, get out of the car. Listen to me, Vincy.
This is none of your business. Go away.
Trust me. Long will appear in the fashion show. I know he will.
Vincy, we need to settle this now or I won't leave.
Vincy, stop playing dirty tricks, OK?
If you make Long mad, there will be no turning back.
I slept with Fan.
Will you stop now? Will you let me leave now?
Your relationship with Fan is a separate matter.
I don't want my good friend to dig a hole and bury herself.
You said before that I'm one of your true friends in Modes.
Do you think I would hurt you'?
Why do you think he'll appear in the show?
I grew up with Long. I may not know what he's thinking.
But I know what he will and will not do. Trust me, Vincy.
Ceci, call off the press con tomorrow. I will explain to them.
You don't need to worry about anything rig ht now.
Just focus on running the show well, OK'?
Thank you, Martin.
Let me take you home.
OK. Thank you.
Fan, what's up?
Today, Martha told me that
an old client wants me be their spokesmodel.
Congrats.
Where are you? Why don't we grab a drink to celebrate?
I'm still working in the office.
I'm discussing something with Ceci and Chris.
The client is really troublesome.
He's not happy with the layout despite the revisions.
I think it'll be a long night tonight.
Why don't I celebrate with you some other time?
OK. I won't keep you then.
Bye.
Zita, this is the copy of Modes that is being sold tomorrow.
I guess no one has shown you yet.
Look, I may not have much to do with the company,
but I believe you know better than I do what kind of person Ip Long is. He's a liar.
You believed what he said? He's sure to play tricks.
Becky, call Ip Long and ask him to come see me now.
Our fashion show is starting in two hours.
You can see what's going on backstage right now. We can see...
Chief...
How come it's just you guys here?
Meg, go to AM and ask them to come over here too.
The more watching the show, the merrier.
OK.
Remember to watch the whole show.
This show is a turning point for Modes. Everyone here is a member of Modes.
You all have to witness this event together, OK?
This is an exceptional event in Hong Kong's fashion industry.
It's a cross-over between
Hong Kong's top-selling fashion magazine Modes
and local brand Le Rouge.
I believe that
apart from being able to get a sneak peek of the spring and summer collection
being shown on the T-stage behind me,
you've also come here for a common purpose: to make a pilgrimage.
You're here to hear the speech being made at the end of this event
by Modes magazine's editor-in-chief Ip Long,
Hong Kong's king of the fashion industry, also known as The Trend Master.
Those five pages about Cheung Yat-ning weren't taken out. What's your explanation?
I don't have any.
What is this?
You won't even bother giving me an excuse to brush me off?
You could say you think those five pages are very good.
You can't find other pages to replace them.
Now over 100,000 magazines have been printed. I can't do anything to stop it.
You're right. I've been planning this for a long time since I met Yan.
I really want to know how far she can go.
Ip Long, you should know who calls the shots here. You don't.
If you don't know who's in charge, how can I trust you?
If you want to be the trend master, you need to trust me.
This is the last time I'll help Cheung Yat-ning.
After tonight, the Trend Master will be someone else. It will be you.
In the fashion show,
I will formally announce that I'm quitting as chief editor.
You will be the new chief editor. You will be the new Trend Master.
This is Ip Long.
I can't answer your call right now. Please leave a message.
Ip Long, the show will be over in half an hour.
You know very well
the additional terms in our contract with Le Rouge.
You have to appear in the show.
If you breach the contract, Modes will get sued.
If you think you can mess with AM this way and make us take the fall,
I assure you that I will drag your editorial department down with us.
It's time. Get ready.
I know something has happened. But I don't know howl can help you.
The only thing I can do for you is to do my job well.
Fan, good show.
Before today's show,
we conducted a simple survey by questionnaire.
Actually, 90 percent of the audience,
including the president of Le Rouge and its chief designer, are Ip Long's fans.
It's no surprise that as the show draws to a close,
anticipation is rising.
Because The Trend Master will meet with his disciples very soon.
Fan took a year off.
This is his first time walking on a T-stage again.
I want him to appear in the special column of our next issue.
Take more good photos. Thank you.
Yan, you have to help me.
Ip Long is your mentor. He won't listen to anyone except you.
Please call him and ask him to hurry here.
As long as he fulfills his part of the contract,
he can make AM do whatever he says and be his servant from now on
I won't compete with him for pages. I won't try to outshine him anymore.
Even if he wants me to back him
for re-election as Modes' editor-in-chief, I will say OK too.
We're running out of time. Call him now. I'll try to stall the show, OK'? Call him.
I'm sorry. I'm afraid I can't help you.
Do you remember what I told you the first time we met?
Everything is about an exchange of equal value.
You want me to appear on stage. Then you must promise me one thing.
Whether you agree or disagree with what I say on stage,
you and AM can only support me. You can't raise any objections.
Thank you...Thank you...
I saved Modes and turned it into the number one local fashion magazine.
Now every well-known brand considers Modes their first choice.
I dare say I haven't failed
Modes' management, its readers and my title as The Trend Master.
Thank you. The credit for creating miracle
after miracle doesn’t just go to me.
I want to thank my comrades who have been there with me all along.
Finally, I want to make an announcement here.
From next issue on,
lam resigning as Modes' chief editor for personal reasons.
I hope you will give your support to my successor like you did to me.
Yannes Cheung Yat-ning will be the next Trend Master.
I waited here because I knew you would come.
Listen carefully. Tomorrow morning I will announce that
both you and Cheung Yat-ning are out of Modes' editorial department.
Your phone's ringing. Why don't you pick it up?
You know who's calling?
Maybe it's your shareholders in the States.
Ip Long, what did you do? What did you tell the shareholders?
Before the show, I held three telephone conferences with them.
I told them that for Modes to create another trend,
we have to create another trend master.
Cheung Yat-ning is the best candidate. She's even better than you.
The shareholders knew in advance everything I said in the show just now.
They had approved it too. The entire board agreed with what I said.
To create another trend,
we need an amateur in the fashion industry to take on this post.
Zita, you lost because you're too greedy.
Listen carefully, Ip Long.
I will call the shareholders first thing tomorrow morning
and tell them that you promoted Cheung Yat-ning to the post
because you have selfish intentions.
That girl can't even manage one issue of the magazine.
Whatever you say won't change the situation.
Tonight's live broadcast had over a million views.
People will keep sharing it tonight.
By tomorrow morning, Hong Kong's media will be reporting that
Cheung Yat-ning is the new Trend Master.
Who do you think will be more valuable to the shareholders then?
When tomorrow comes, you'll need to know who calls the shots.
Cheung Yat-ning will call the shots. You will have to listen to her.
This is Ip Long.
I can't answer your call right now. Please leave a message.
Congratulations, Modes' new chief editor. Congratulations, new Trend Master.
Ms. Cheung, Ip Long nominated you as his successor.
How do you feel about that?
Will Modes change its direction after you take over?
You've been in this profession for such a short time.
Now you're taking over the Trend Master title.
Are you worried that you can't manage?
Will Chief Editor Ip stay at Modes?
Or does he have other plans?
Right. Please comment.
Right.
Thank you for your concern for me and Modes.
I assure you that neither I nor Modes will make any changes.
My post is different now.
I need to take care of more than just editorial work.
But I will lead Modes in the days to come
according to the direction Chief Ip laid down.
Besides, I'm not the so-called Trend Master.
Because in my heart,
only one person is entitled to be called the Trend Master.
Good morning.
Chief.
Good morning, Chief.
I changed my hairstyle just to make myself look more mature.
Please call me Yan like before or I won't be able to adjust.
Yan, it'll be my last day in two days.
I've already handed everything over to Ada.
If there's anything you don't understand, just talk to her.
OK. I wish you all the best then.
I hope I get to see the magazine under your leadership soon.
Thank you.
Yan, have you thought about Modes' operation going forward?
I just heard that Zita is cutting our budget further.
Chief Editor Ip has left, and next issue's budget has been out.
Obviously they want our sales to drop.
Yan just became the chief editor. Zita is already playing tricks.
I don't know what she wants.
If sales drop without Chief Editor Ip,
this woman will then ask the shareholders to fire Yan.
Or she'll ask for a formal merger of Modes and Gina.
Whatever her intentions, basically she wants Modes' sales to drop.
If we can maintain Modes' sales,
then I don't think the shareholders will listen to her.
Yan, how are you going to fight this war?
We're short of editorial staff right now.
I'm sure Zita won't let you increase staff right now.
Don't worry. Chief said that the editorial department is Modes' heart.
We can't let it stop beating.
Ada, you and I will double up and lead a team together.
I will transfer Peggy and Katie from DT to join you, Fong-fong.
So there will be four editorial teams.
I'll talk to AM about cutting ten pages of their advertorials and ads
and increasing editorial content accordingly
I believe as long as we can maintain our quality,
we'll be able to keep our readers.
OK.
Let's get down to business.
Yan, congrats.
Congrats, Chief.
Congrats.
Thank you. Please call me Yan like before. Do you know where Chief is?
He's leaving Hong Kong today. He promised Gina's US shareholders
that he'd be the consultant for several of their fashion magazines there.
He talked to us this morning. We agreed to stay at Modes to help you.
Thank you. How can I contact him?
He said he'd contact us after he gets there
He asked me to tell you not to worry so much. Have faith.
He's sure the magazine will be a pleasure to read.
The readers will love it.
Thank you.
Yan, Zita's secretary called just now.
She said Zita's waiting for you in the conference room.
Zita, why have you come to see me in person? ls there something urgent?
Gina and Modes are closely related now. You've become the chief editor too.
I should congratulate you in person.
Thank you.
You're welcome.
I talked to Ip Long for a long time last night.
He said he wanted to promote you to chief editor.
I said that was a great idea.
He said he wanted to make you the Trend Master. I said fantastic.
Do you know why?
I'm sure you love helping rookies.
No.
You want to give Modes a new image to attract more readers?
Nope. It's because I know you won't be able to manage Modes.
You won't keep the Trend Master title. I'm looking forward to the show.
I want to see how the trend master nominated by Ip Long
will soon become a joke in the fashion circle.
How much do you think Modes' sales will drop after you're in charge?
I don't know. You tell me.
I will increase Gina's budget to compete with you this issue.
On the conservative side, I think there'll be a drop of 20 percent.
But I have great faith in you. It will drop at least 30 percent.
Thank you, Zita. But I have great faith in myself too.
I'm sure sales of my next issue will go up.
You think you're really the Trend Master just because you got the title?
How long have you been working in this industry?
How many magazines have you published?
You climbed so fast only because Ip Long was working behind the scenes.
It's not because you're competent.
You're right. Without Chief, I really wouldn't have come this far.
But since I'm already here, I won't let myself go back.
It's not up to you whether I go back.
I will tell the shareholders that
if Modes' sales drop by even one copy after Ip Long's departure,
that will mean the new chief editor isn't good enough. I will have you removed.
Then I'll be Modes' chief editor.
I'll resign even if sales stay the same,
let alone drop by even one copy.
But if sales for the next issue go up,
I hope you will behave yourself
and stop playing so many dirty tricks behind Modes' back.
Chief, do you have a moment?
Please call me Yan. What is it?
Ip Long called me this morning.
What did he say?
He just said one word: sorry.
I thought for a very long time about why he'd apologize to me.
He fought with me all the time after I joined Modes.
He's never apologized to me. Why is he doing it now? Do you know why?
He's afraid that now that I'm the chief editor,
I will carry on fighting with AM and you.
I thought for a long time in my office just now.
Should you and I be friends or foes'?
Shouldn't the advertising and editorial departments
share the same objective?
Vincy, Chief apologized to you because he wants us to stop fighting.
He doesn't want us to fight each other anymore.
He always said the editorial department is Modes' heart.
Actually you guys in AM are Modes' blood vessels.
For Modes to do better than when Chief was here,
it'll take both our departments.
If you think Chief apologizing once is not enough,
I can say sorry to you a hundred times or even a thousand times.
Sorry.
That's what AM should say to the editorial department.
Our ads for the next issue won't be worse than your columns.
See you later in the meeting.
Come away with me in the night.
Come away with me and I will write you a song.
Come away with me on a bus. Come away where they can't tempt us...
Hello, Mr Ip. I'm Modes' chief editor Cheung Yat-ning.
I'm here for an exclusive interview with you
I wonder if you have a moment.
I'm sorry. I don't do interviews with magazines.
But since the Trend Master has come in person,
how could I not make an exception for you.
Thank you very much then, Mr Ip. Shall we begin?
Please.
So won't you try to come? Come away with me...